My food story— —August —’24 62 State While California is known for Hollywood movie stars, scenic surfer-loaded beaches, and Silicon Valley, the Golden State’s story is even bigger: California farmers grow over 50% of the produce in the United States. That includes roughly 80% of the world’s almonds, followed by a number of other crops. More than half of the planet’s pistachios, walnuts, processed tomatoes, prunes and several other commodities are grown here. The state’s official vegetable, the artichoke, grows year-round in California’s temperate climate. California is a leader in the entertainment, technology, hospitality, and agriculture sectors - the world looks to the Golden State to see “what’s next”. “SUSTAINABLE” ISN’T JUST A BUZZWORD Farmers have always understood the importance of sustainable agriculture - even before sustainability was a buzzword. Because many of our farms and ranches are multi-generational, preserving the land and conserving natural resources for the next generations is imperative. At its core, this is the goal of sustainable agriculture. Environmental sustainability includes various practices like harnessing solar energy, reducing carbon emissions, and restoring Riparian corridors. However, water conservation remains a paramount concern. In California, farmers, ranchers, vintners, and dairy operators recognize The Golden State Discover the multifaceted story of CALIFORNIA, renowned for Hollywood glamour and technological prowess, yet pivotal as the leading agricultural powerhouse in the United States HOW TECHNOLOGY AND SUSTAINABILITY GO HAND IN HAND Many people assume that farming and technology are two very different industries, but they go hand in hand here in the Golden State. Our farmers have embraced and even helped to develop innovative technology that drives many sustainable advancements in agriculture. California is the world’s fourth-largest wine producer and a key player in the global dairy industry. In both cases, innovations in sustainable farming, processing, and packaging have led to California producers emerging water as a precious resource and have made significant strides in conserving it. Techniques such as drip irrigation, micro-sprinklers, and moisture sensors ensure crops receive precise amounts of water. Many processing plants and wineries in California also practice water recycling, regularly auditing operations to discover new ways to minimize water usage. Sustainability in California continually evolves with ongoing investments in innovative technologies and methods aimed at enhancing efficiency and reducing natural resource consumption.
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